For Exhibitors, the American Coatings Show is Always an Important Highlight
By David Savastano, Contributing Editor | 04.15.24
There are many benefits to attending the American Coatings Show, including showing new products and services and meeting with friends.
For exhibitors, there are many advantages to attending the American Coatings Show.
Melanie Waddell, director of customer marketing, Honeywell Advanced Materials, said that exhibiting at the American Coatings Show allows Honeywell to have face-to-face interactions with attendees and showcase its latest innovations.
“Giving attendees the chance to discover new solutions and partners to help them solve problems is what makes American Coatings Show so exciting,” Waddell pointed out. “Honeywell additives are designed to enhance performance properties and can seamlessly be incorporated into your processes and formulations so we’re looking forward to the opportunity to showcase our capabilities to attendees.”
“At ACS we have the opportunity to showcase our dedication in developing innovative solutions that provide our customers with the tools to improve their product,” said John Kwasneski, director of sales, Coatings, Construction & Adhesives Americas Region for Munzing.
“We are excited to have the opportunity to meet our clients in person,” Sara Fulford, VP sales and marketing for Hockmeyer Equipment, said. “I find that personal interactions have a positive effect on the professional relationship, and build trust and confidence in the product, service, and our company’s message. It’s essential to listen to the clients’ concerns and brainstorm to find practical solutions. Doing that in person is much more effective and also efficient than in a virtual or written method.”
“The American Coatings Show is a great platform to showcase our innovative polymers and colorants and to connect with coatings companies to help them identify the right product for their formulation needs,” Makarand (Mak) Gawade, EPS’ global marketing director, said. “We also appreciate the opportunity to engage in meaningful dialogue with our existing customers to understand their ever-evolving businesses better and deliver tailor-made solutions.”
Patrik Maeder, senior sales director, grinding and dispersing for Buhler Inc., said that the ACS offers the opportunity to rekindle personal relationships, having one-on-one interactions with customers, exhibitors and show-goers. It also allows attendees to see within one location what new products and innovations may be offered into the market and where the trends are heading.
“The ACS provides a great opportunity to reconnect with many of our longstanding coating customers, as well as meeting new prospects who are looking for innovative ways to improve surface durability, texture, lubricity and haptics,” said Rich Czarnecki, vice president, Micro Powders. “With the strong interest from many segments to reformulate away from PTFE/PFAS based ingredients, we are even more optimistic that we will be able to help customers with our unique nanocomposite additive powders.”
“There’s no better opportunity to meet with customers, suppliers, and see what the competition is working on. It’s also a great platform to promote our latest innovation and announce our newest cutting-edge products,” Nicholas Sterne, North America marketing manager, Lubrizol Performance Coatings, said.
“It presents an opportunity to not only meet with our customers and suppliers, but also to see what new innovations are happening in the industry and also to seek out potential new raw material sources and prospective customers,” David Carroll, vice president, R.E. Carroll, Inc., noted.
“With a diverse team of technical, sales, marketing, and purchasing experts, we look forward to the opportunity to engage with customers, stay informed about market trends, and forge valuable partnerships with suppliers,” said Rue Richey, marketing leader at Shamrock Technologies. “By showcasing Shamrock’s innovative products and understanding customer needs, we reinforce our commitment to delivering high-quality additives that align with sustainability goals, superior performance, and texture effects. Participation in ACS not only strengthens our relationships with customers but also positions Shamrock as an industry leader dedicated to raising the bar in the coatings sector.”
“A major advantage is that it brings most of our customers and potential customers to our booth and that is located in the US and is a central location for our US customer base,” Juan Marcano, director of sales, Nature Coatings, said.
Christoph Snyder, general manager, Custom Milling and Consulting LLC, said that the ACS is an opportunity for CMC “to increase awareness of our brand and let people know that we are a domestic manufacturer with engineering, support, and spare parts all based in Pennsylvania. The show also gives us the opportunity to really connect with our existing customers and develop new relationships.”
Melanie Waddell, director of customer marketing, Honeywell Advanced Materials, said that exhibiting at the American Coatings Show allows Honeywell to have face-to-face interactions with attendees and showcase its latest innovations.
“Giving attendees the chance to discover new solutions and partners to help them solve problems is what makes American Coatings Show so exciting,” Waddell pointed out. “Honeywell additives are designed to enhance performance properties and can seamlessly be incorporated into your processes and formulations so we’re looking forward to the opportunity to showcase our capabilities to attendees.”
“At ACS we have the opportunity to showcase our dedication in developing innovative solutions that provide our customers with the tools to improve their product,” said John Kwasneski, director of sales, Coatings, Construction & Adhesives Americas Region for Munzing.
“We are excited to have the opportunity to meet our clients in person,” Sara Fulford, VP sales and marketing for Hockmeyer Equipment, said. “I find that personal interactions have a positive effect on the professional relationship, and build trust and confidence in the product, service, and our company’s message. It’s essential to listen to the clients’ concerns and brainstorm to find practical solutions. Doing that in person is much more effective and also efficient than in a virtual or written method.”
“The American Coatings Show is a great platform to showcase our innovative polymers and colorants and to connect with coatings companies to help them identify the right product for their formulation needs,” Makarand (Mak) Gawade, EPS’ global marketing director, said. “We also appreciate the opportunity to engage in meaningful dialogue with our existing customers to understand their ever-evolving businesses better and deliver tailor-made solutions.”
Patrik Maeder, senior sales director, grinding and dispersing for Buhler Inc., said that the ACS offers the opportunity to rekindle personal relationships, having one-on-one interactions with customers, exhibitors and show-goers. It also allows attendees to see within one location what new products and innovations may be offered into the market and where the trends are heading.
“The ACS provides a great opportunity to reconnect with many of our longstanding coating customers, as well as meeting new prospects who are looking for innovative ways to improve surface durability, texture, lubricity and haptics,” said Rich Czarnecki, vice president, Micro Powders. “With the strong interest from many segments to reformulate away from PTFE/PFAS based ingredients, we are even more optimistic that we will be able to help customers with our unique nanocomposite additive powders.”
“There’s no better opportunity to meet with customers, suppliers, and see what the competition is working on. It’s also a great platform to promote our latest innovation and announce our newest cutting-edge products,” Nicholas Sterne, North America marketing manager, Lubrizol Performance Coatings, said.
“It presents an opportunity to not only meet with our customers and suppliers, but also to see what new innovations are happening in the industry and also to seek out potential new raw material sources and prospective customers,” David Carroll, vice president, R.E. Carroll, Inc., noted.
“With a diverse team of technical, sales, marketing, and purchasing experts, we look forward to the opportunity to engage with customers, stay informed about market trends, and forge valuable partnerships with suppliers,” said Rue Richey, marketing leader at Shamrock Technologies. “By showcasing Shamrock’s innovative products and understanding customer needs, we reinforce our commitment to delivering high-quality additives that align with sustainability goals, superior performance, and texture effects. Participation in ACS not only strengthens our relationships with customers but also positions Shamrock as an industry leader dedicated to raising the bar in the coatings sector.”
“A major advantage is that it brings most of our customers and potential customers to our booth and that is located in the US and is a central location for our US customer base,” Juan Marcano, director of sales, Nature Coatings, said.
Christoph Snyder, general manager, Custom Milling and Consulting LLC, said that the ACS is an opportunity for CMC “to increase awareness of our brand and let people know that we are a domestic manufacturer with engineering, support, and spare parts all based in Pennsylvania. The show also gives us the opportunity to really connect with our existing customers and develop new relationships.”
